The Ibrow Studio - Media
The Ibrow Studio - Brow Design - Skin Care - Makeup - Waxing
Thursday, January 23, 2014

The brow beat: How to get beautiful brows even if you have none
By Heather Warlick (To read the whole article on click here.)

Brows are big right now. Literally. Full, defined, luscious brows are the rage among the beauty elite.

If your brows are less than lush, the news is good. With proper techniques, you can get thicker-looking brows, maybe even within one visit to an eyebrow expert.

“There is a lot of focus on brows right now,” said Nicole Willis, owner of The iBrow Studio, 1015 Waterwood Parkway in Edmond.

Willis specializes in custom eyebrow design, for which she analyzes her clients' face shape, eye shape and the condition of their brows. Her brow services include styling, tinting, trimming, tweezing and waxing. “A fuller brow frames the eyes and makes the eyes pop,” agreed Lilly Stone, makeup artist and owner of Sooo Lilly Exclusive Cosmetics. Stone offers her line of cosmetics and services at Kokopelli in The Shoppes at Northpark.“Think of the brows as your picture frame and the eye as the picture,” Stone said.

Frames for the windows to the soul
Willis enjoys tailoring the brows to a client's personality.

“Some people feel a little shy and want to look more confident, so we can change their brow to reflect a more confident appearance,” she said. Or, she can take a strong, dominant-looking face and soften it up with a tweeze here, a light tint, a touch of gentle soy-based wax product.

“But I've over-tweezed my brows,” you may be thinking. Or, maybe you naturally have very sparse, thin, light brows that barely show.

Willis has a solution. She starts by tinting all the hair you have in the brow area, peach fuzz and all, into a brow-like block. Then, she shapes and styles the new brow to complement the client's face. It's as easy as that — for a professional. Don't try this technique at home.

Tools of the trade
After you've visited a professional for a brow styling, you can keep them maintained between visits with some basic tools.

“A brow pencil, brow powder, brow gel, clear or tinted,” Willis said.
When using a brow pencil, apply opposite the hair growth, giving the pencil some resistance against the hair, creating hairlike markings. Pencil is good for those with normal to dry skin. It could rub off of oily skin unless you buy a waterproof brow pencil.

When applying powder, use a thin, angled brow brush applicator. MAC has a great one, Willis said.

Apply powder in the direction of the hair growth. Use a brow gel over the pencil or powder to hold the shape of the brow and to add shine (when using clear gel) and dimension (when using colored gel).

Some people's brows grow downward, so brush and gel them with the grain. Styling can be more tricky for people whose eyebrows grow downward, so a professional might be your best bet.

If all else fails, a permanent cosmetic method called brow tapping can create the look of brows. Willis recommends brow tapping artist Phylis Milner. She said Milner uses a SofTap manual method of micropigmentation in which she creates a natural look of brushed brows through a tattooing-like process. (For appointments, call 833-4402.)

KSBI Interview
You need Flash Player in order to view this.
Ibrow Studio live on KSBI All About You
Nicole Willis Ibrow Designer Live on KSBI